Chapter 10. How to Promote Your Store

Table of Contents

10.1. Newsletters
10.2. Coupons
10.3. Gift Card
10.4. Affiliate Program
10.5. Google Services
10.6. Get Featured in the MiiDuu Directory
10.7. Embed Your Products on Other Sites
10.8. Advertising
10.9. Facebook

10.1. Newsletters

Creating a newsletter is a great way to connect with your customers and remind them about your store so that they keep coming back. It's also a great way to let people know about any promotions you might have going on. MiiDuu paid accounts make sending newsletters easy!

When your customers register an account with your store, MiiDuu automatically saves their e-mail address. When you select the "Marketing" tab and click on "Newsletter" you will first be asked who you would like to send the newletter to. You can select "All Customers", "All Newsletter Subscribers" or leave it blank. If you leave it blank, you can then create your own list by either searching for customers and adding them individually, or sending the newsletter only to customers who have purchased certain products in the past. If you would like to select your own customers, just search for their names and then select the ones you would like to add to the list and click the arrow to move them into the right hand box. If sending to customers who have purchased a certain product, select the category the product is in and then move the product into the right box.

Once you've created your customer list, all you have to do is think of a subject like for your newsletter (for example: Weekly Newsletter October 3rd-9th or All T-Shirts on Sale Now at T-Shirts and More!) and then write your message. You can style the message however you want using the tools provided above the text box, or you can click on "Source" and insert an HTML document to send out. Then just scroll back to the top of the page and click send! Your e-mail is automatically sent out to your previously e-mail list!

Figure 10.1.